Transit Media Advertising
The wheels on the bus go round and round, and so do the advertisements. If you’re a commuter, a public transit patron, a driver or a pedestrian in Nairobi and other major cities, you have been frequently affected by bus advertising. There’s no way around it. Bus advertising is designed to market to consumers in a direct, and easy to understand format.
We help our clients to increase customer awareness for their products and services through our various Target Market advertising platforms and Creative media campaigns.
Coverage
We are the leading transit media company in Kenya. With access to over 100 buses in all three of Kenya’s major cities, we guarantee our clients exposure of over 10 million Kenyans working and residing in these regions and their environs.
Major Highways / High Traffic routes
- Waiyaki Way
- Mombasa Road
- Jogoo Road
- Ngong Road
- Thika Road
- Langata Road
- Limuru Road
- Argwings Kodhek
- Outering Road
How we do it
You may think about transit advertising and only one or two options come to mind, however, selecting this medium for your outdoor advertising needs opens your marketing message up to a variety of choices for presentation. More than just signs on the side of the bus, transit advertising also can be found as:
Full Bus Wrap
Bus advertising is a great option to consider when thinking through your outdoor advertising strategy because it allows you to easily reach a large target audience. Functioning much like a mobile billboard, wrapping a bus with your brand puts your brand on the move and makes for a high number of impressions for people not limited to commuters.
Full bus wraps are inclusive of all sides up-to the front of the bus, top window panels and rear of the bus.
Talk to us today and we will help you with your transit media advertising.
Mega Rear Wrap
The Mega Rear Wrap are the ads found on the back of the bus, visible to anyone walking on the street or driving behind the bus. Ads in this area mostly reach drivers either intersecting or going along the same route as the bus. Stop-and-start traffic, created naturally along routes with traffic lights and in urban areas, give people more time to see rear-bus advertising, allowing the message to stick in their minds.
Talk to us today and we will help you with your transit media advertising.
Side Banners
Exterior bus ads have the effect to generate a mass reach quickly. Their large presence, in an outdoor environment, makes for a high number of impressions for people not limited to commuters.
Super Sides which are banners placed higher on the side of a bus are visible above the heads of crowds on the street. This ad placement mostly targets pedestrians in crowded parts of town.
Talk to us today and we will help you with your transit media advertising.
Interior Top Window Panel Branding
Typically, on a jam packed bus there’s nothing left to do but stare aimlessly at your surroundings or out the window. If you see a bright ad above your head, chances are you are going to read it and just like that, you have become an audience to a brand.
We place our advertisements inside the bus top window panel on the two sides of the bus.
